CaratLane – A Tanishq Partnership launches its 2nd store in Mangaluru
Mangaluru, March 1, 2024: CaratLane, India’s leading omni-channel jewellery brand, launched its second store in the city of Mangalore. The store was inaugurated with the tradition of a coal-breaking ceremony at the store location, signifying the birth of a new store and prosperous times ahead. The launch was graced by the presence of friends, family, and loyal customers of the brand.
The brand is focused on making stunning diamond jewellery accessible and now welcomes its customers to their newest store in Fiza by Nexus Mall, Mangalore.
Customers will be able to discover and try designs from CaratLane’s iconic collections, like Butterfly, and collaboration collections like Minions, Peppa Pig, and Harry Potter, along with their most popular jewellery segments, such as modern mangalsutras, everyday earrings, and diamond rings. Catering to a wider audience and a variety of occasions, the store will also feature kids jewellery and ample options for gifting this wedding season.
CaratLane has also launched its brand new collection, Alpona, that draws inspiration from the mesmerising traditional art style, creating the perfect blend of traditional and modern elegance. Crafted in 14-karat gold, white ceramic, and diamonds, the gorgeous Alpona motifs can be seen in a variety of categories, including earrings, rings, bracelets, and pendants.
To further enable customers to #KhulKeKaroExpress, the brand has launched a new feature called Postcards. Using Postcards by CaratLane, customers can now embed a heartfelt video message in a ring! On scanning the ring, customers can relive milestone occasions of their lives, such as proposals, anniversaries, birthdays, or personal victories.
Talking about the launch, Atul Sinha, Chief Operating Officer of CaratLane, said, “We are delighted to inaugurate our new store in Mangalore and increase our foothold in the South region. With every new store, we are enabling more and more consumers in a specific region to browse and discover jewellery designs they like and try the designs in a store near them or using features like Try At Home or CLive.”
Experience gorgeous diamonds today at the new CaratLane store in Fiza by Nexus Mall, Mangaluru!
Store Address: UGF 08, Fiza by Nexus Mall, Mangaladevi Temple Rd., Pandeshwar, Mangaluru, Karnataka 575001 Phone Number: 080 6915 8195 Visit: www.caratlane.com
CaratLane: CaratLane – a Tanishq Partnership, India’s first omni-channel jewellery brand, was founded in 2008 by Mithun Sacheti and Srinivasa Gopalan with a simple but courageous objective: to make beautiful jewellery accessible, affordable, and forever wearable. The driving force behind all of CaratLane’s efforts is its purpose of helping people express their emotions. Through its unique designs and innovative technological interventions, it aims to be a meaningful part of every celebration in a modern woman’s life.
As a subsidiary of the Titan Company Limited, CaratLane is partnered with India’s largest retail jeweller, Tanishq. The partnership aims to work towards a common mission: to offer customers beautiful jewellery and a distinctive shopping experience that fits today’s values and lifestyles, enabling CaratLane to grow as India’s 21st-century jewellery brand.
CaratLane is also known for its signature jewellery-buying experience across all platforms. Along with the website, which is India’s largest online jewellery destination, CaratLane now has 260+ brand stores across the country. CaratLane has also pioneered unique features like CaratLane Live, an online live shopping experience, and Try at Home, where customers can book an appointment to try their favourite jewellery designs in the comfort of their home with no obligation to buy. Facilitating the diamond-buying experience in India, CaratLane stores also include a Solitaire Lounge personalised with a highly skilled team to assist diamond buyers in finding the perfect solitaire jewellery.
To know more about CaratLane, visit www.caratlane.com
Join the conversation: #CaratLane | @CaratLane | Facebook.com/CaratLane
For Media Enquiries:
Jennifer Pandya
CaratLane, A Tanishq Partnership
Email: jennifer.p@caratlane.com
